Dream with Your Eyes Open: An Entrepreneurial Journey by Ronnie ScrewvalaMy rating: 3 of 5 stars
Hooter: Lessons from an entrepreneur with a start up even before the term start up had made it to India.
Ronnie Screwvala and UTV are household names we were born with with almost every other TV serial content created by them, his theatre innings, then them spanning across the various media spectrum and into movies with duds but also blockbusters like Rang De Basanti and Swades. In between there is a stint with manufacturing toothbrushes which I wasn't aware of.
Ronnie shares a heartfelt look back his journey, owning up to failures more than successes and repeatedly using we in his stint at UTV signifying the importance that he lays to his team. This is an interesting insight into the journey he has gone through in the media industry of the 90s and beyond.
I share his penchant for theatre and how it relates to various situations in real life like the board room meeting with Murdoch's team and him being alone being equivalent to being on stage with entire audience staring down at you.
There are or aren't learnings you'd take away from this book. gets a bit repetitive at times with his philosophies which could have done with some crisp editing but provides some interesting nuggets of behind the scenes media - the Rang De Basanti screening to the army fraternity before getting censor board certificate, watching SRk, SLB , MD and ARB at Cannes making a bold desi statement to the run ins with international media houses like NewsCorp, Fox and Disney.
If you are interested in hearing Ronnie Screwvala's entrepreneurial story - this book gives you exactly that.
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